YJ GIS Industrial Limited

In the current era when the concept of a healthy lifestyle has swept the world, outdoor activities such as camping, picnicking, and hiking are no longer niche hobbies but have gradually evolved into popular lifestyles. This trend, like a spark, has ignited a wildfire in the global outdoor equipment market. According to data from the authoritative statistics platform Statista, the global outdoor equipment market size surpassed the $26 billion mark in 2024 and is expected to continue to rise at a compound annual growth rate of 5.83% during the crucial period from 2024 to 2029, presenting a very promising outlook. Please provide the text you would like translated.

Barbecue tools have become the "darlings" of outdoor cooking

Among the vast array of outdoor equipment, barbecue tools, as the core equipment for outdoor cooking, have witnessed a particularly remarkable growth in demand. Whether in developed countries in Europe and America or in emerging market countries, barbecue has maintained a significant position in social and leisure activities thanks to its unique charm. Please provide the text you would like translated.

In Europe and America, the barbecue culture has a long history and has been deeply integrated into people's daily lives. During family gatherings, elders skillfully operate the barbecue grills, roasting delicious meats, while children play and laugh around, enjoying the warm moments. At community events, the aroma of barbecues fills the air, and neighbors gather to savor the food and interact, enhancing community cohesion. Frequent barbecue activities have led to a high demand for the frequent renewal of barbecue equipment such as grills, racks, and barbecue utensils among local consumers. According to relevant market research in the United States, American families replace their main barbecue equipment every 3 to 5 years on average. The annual expenditure on purchasing barbecue tools and accessories amounts to billions of dollars. The grill market size is estimated to be about 3.4 billion US dollars in 2024 and is expected to grow at an annual rate of 6.23% to reach 4.6 billion US dollars in the next five years. Please provide the text you would like translated.

In emerging markets such as the Middle East, with economic development and the improvement of residents' living standards, people have more pursuits for leisure and entertainment. Influenced by Western culture, outdoor barbecues have gradually become popular. In some cities of Saudi Arabia, families can often be seen setting up grills in parks and on beaches to enjoy barbecue time on weekends. The same is true in some Southeast Asian countries. In Thailand, Malaysia and other places, outdoor barbecues have become a new favorite for young people's gatherings, stimulating the rapid expansion of the barbecue tool market. Relevant data shows that in the past two years, the annual growth rate of barbecue tool sales in the Middle East and Southeast Asia has exceeded 20%. Please provide the text you would like translated.

The diverse driving forces behind market expansion

The transformation of health and social concepts: Modern consumers are increasingly emphasizing a healthy lifestyle. Outdoor activities, which allow people to get close to nature, exercise their bodies, and relax in social settings, are thus highly favored. For instance, in Europe, many cities have popularized "Outdoor Barbecue Fitness Day", where participants first engage in activities such as hiking and cycling, and then gather to enjoy barbecues, perfectly blending health and delicious food. Please provide the text you would like translated.

Social media and the influencer effect: On social media platforms, exquisite pictures and videos of various outdoor barbecues are widely shared. Influencer bloggers share barbecue tips and novel tools, which stirs up the public's enthusiasm for participation. On Instagram, the cumulative views of hashtags related to outdoor barbecues have reached billions. Many consumers are influenced by this and purchase barbecue tools to embark on their outdoor barbecue adventures. Please provide the text you would like translated.

Product innovation stimulates new demands: To follow market trends, related manufacturers actively invest in research and development, launching a series of innovative barbecue tools. The grill with Bluetooth smart temperature control function enables users to precisely adjust the heat through a mobile phone APP, allowing for the creation of ideal delicacies. Foldable and portable grills are lightweight and easy to carry, making them convenient for outdoor use in various locations. Environmentally friendly barbecue tools, which utilize clean energy or biodegradable materials, reduce environmental pollution and align with current environmental protection concepts. These innovative products not only meet consumers' pursuit of quality, convenience, and environmental friendliness, but also open up new consumer groups and market spaces. Please provide the text you would like translated.

Competition Landscape and Future Outlook

In the face of the booming barbecue tool market, competition is fierce worldwide. Traditional outdoor equipment dominates the market. Some manufacturers' special barbecue carts, due to their compact and practical design and affordable prices, are very popular in overseas markets such as Brazil and have received a large number of orders. Please provide the text you would like translated.

Looking ahead, with the continuous expansion of the global outdoor equipment market, the barbecue tool market is expected to enjoy a broader space for development. On the one hand, the consumption potential of emerging markets will be further unleashed. As infrastructure improves and consumption concepts become more widespread, the demand for barbecue tools will continue to grow. On the other hand, product innovation will be a key competitive edge. Manufacturers need to constantly introduce more intelligent, portable, environmentally friendly and personalized barbecue tools to meet the increasingly diverse needs of consumers. From this perspective, the global barbecue tool market has a bright future. While bringing more high-quality products and services to consumers, it will also create rich business opportunities for related enterprises. Please provide the text you would like translated.